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VERTIKAL LIFE Magazine
Visas for Trillions
Written by

Can changing the current immigration policy advance the National Interests? Here are some suggestions and valid points of how this can be achieved.

Buy A House:  Give a ten year visa to any qualified immigrant who buys a house or condo in the U.S. and keeps it for five years.  1. EB-5 program – International investor puts up $500,000 for starting a business that hires ten people for three years and he gets a green card.  2. HR-1 law gives 22 month visa to any international graduate student who stays here instead of going back home and gets a job in his field here.

The U.S. housing meltdown has put stress on nearly every American – especially the American middle class which has lost about $10 trillion in home equity value virtually gutting their entire savings. The economic weakness and high unemployment are twin disasters that are joined at the hip. Get house prices going up and it will solve the economic weakness and unemployment problem fast. Canada created more jobs last month than the U.S. and its population is only about the size of California. Millions of Americans still have jobs but their incomes have gone in half or more, lawyers, CPAs, insurance agents, car dealers, real estate agent brokers, bankers, architects, financial advisors, small businesses, etc.

Wisconsin Has $1.2 Million to Invest in Businesses Owned by Women and Minorities
Sep 18 Written by


Wisconsin-based non-profit, Doyenne Group, will be supporting businesses owned by women and minorities with a newly-created fund, the Evergreen Fund. The fund already has $1.2 million to invest in Wisconsin businesses owned by women and people of color.


Donations from the city of Madison and from corporations have enabled the Evergreen Fund to accumulate $1.2 million to support businesses in the state that are owned by women and minorities. Money from the fund will be used for grants, loans, and angel investments.

The Rise of Coworking
Jun 22 Written by

The 2020 Intuit report starts with: "Imagine a world where companies motivate and manage employees who never set foot in their corporate office." This is a distinct possibility in coming years. Technology is empowering an increasingly mobile workforce. It's not just employees who are mobile — the makeup of workers in the U.S. (and beyond) is changing. Statistics today suggest that 33% of the workforce is currently independent or freelance, and as the infographic below suggests, this number is projected to be 40% by 2020.

 

Technology is empowering an increasingly mobile workforce. It's not just employees who are mobile — the makeup of workers in the U.S. (and beyond) is changing. Statistics today suggest that 33% of the workforce is currently independent or freelance, and as the infographic below suggests, this number is projected to be 40% by 2020.

2015 10 25 1445740837 2884848 coworking unite

Although many in the U.S. still have not heard of coworking, it will be a critical part of the evolving workforce. Starbucks coined the term "third space," which became an alternative to a home office, or a place to escape the office when you wanted to get work done. So if the home is the "first space," work is the "second space," and coffee shops are the "third space," then perhaps coworking is the "fourth space" for the evolving workforce.

 

First Steps to Marketing a Small Business
Sep 17 Written by


It's difficult to start a business, let alone learn how to market it. It's not uncommon for new and small business owners to find themselves in the marketing role and quickly becoming overwhelmed. Don't worry, I'm here to help. There are marketing basics that are important to every small business owner. Marketing is not an expense, it's an investment, and it's important to have a clear understanding of where to start investing.


If you can get this, you are one step ahead.


By the end of this series, you'll have a clear understanding of not only what marketing is and why you should do it, but you'll also be well on your way to creating your own marketing plan. With a plan in hand and a basic understanding, you will have taken the risk out of where you're putting those marketing dollars.

Why Collaboration is Crucial
Jun 23 Written by

"There's an app for that." This is no longer just an advertising tagline, it's the truth.  We live in a connected world–there are apps today that help solve problems you didn't even know you had and anticipate needs before you realize them. When you can constantly be connected to the Internet, it opens the door for technology solutions to every challenge.

 

Power in Collaboration

One way of overcoming current challenges is through collaboration–in unexpected ways–with other companies. Today's fast-paced marketplace requires mutually beneficial partnerships to leverage creativity, experience, and resources, with right- and left-brain thinkers, that can help you arrive at a solution in less time.  It's the classic buy or build question but in overdrive, collaborating to find a better and more efficient way to achieve your goal–because after all, speed is king in highly competitive markets.  By looking for partnerships and collaborating externally, companies are able to innovate much more quickly and even create solutions to problems that may not be prevalent issues yet.

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